Blue Collar Nation
Eric and Larry of Super Tech University, supertechu.com, have years of blue collar service business ownership. They know, all too well, that running a blue collar business is not for the faint of heart. For that reason, the Blue Collar Nation Podcast is dedicated to making the lives blue collar service business better. With humor and an unfailing optimism, Larry and Eric invite guests from all areas to the blue collar world to share ideas and help owners run their businesses more effectively.
Blue Collar Nation
How to Train a Service Manager
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Promoting your best technician into management sounds like the right move—until it backfires. In this episode, Eric and Larry break down the costly mistake of promoting based on loyalty instead of leadership fit, and how it can damage team culture, morale, and retention.
Learn a smarter approach to building strong service managers: identifying the right traits, using tools like personality assessments, and implementing structured leadership training before promotion. We also share how creating a simple “leadership academy” can develop future managers, filter out poor fits early, and protect your top performers.
If you want to scale your business without becoming the bottleneck, this episode will show you how to build, train, and empower the management team you actually need.
TITLE SPONSOR:
Super Tech University
Dramatically improve your team's performance with a system of short daily video lessons training your team in soft skills. When you invest in your team and teach them soft skills, your team can make you more profit. Go to https://supertechu.com/ for more info.
Click here for a discount: https://supertechu.com/register/podcastoffer/.
Here is an entrepreneur's story you will relate to.
SPONSOR: C&R Magazine
C&R magazine is the leading periodical in the Cleaning and Restoration industry. Owner and editor Michelle Blevins has brought printed copies back from the dead to increase reader experience. Go to www.candrmagazine.com to get your free copy sent directly to your home or business.
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Welcome to the Blue Collar Nation podcast, the podcast
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dedicated to making the lives of home service professionals
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better. Now join Eric and Larry to talk about
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all things home service.
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Okay. Well, hello everybody. Larry and
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Eric, and all kinds of amazing people here
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on the Super Profit Community Live
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that we have every Tuesday afternoon, and we've got some great information that's
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happening here. Eric's gonna be sharing wonderful
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things about working with your team.
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And,
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we had these situations come up. We'd have this great guy working for us, great
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person, and we'd promote them 'cause they were so good,
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and they were good at the task, they weren't good at leading.
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And it would blow up, and we'd lose our best tech 'cause they wouldn't
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last, and then we'd lose that position that we moved them into.
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So it was a bit of a challenge, and Eric came up with
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a great solution, which he's gonna go over today. Eric, how are you, man?
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I'm good. I'm good. We are gonna talk about-
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Wonderful
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... training and hiring middle, middle managers or service
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managers, so, yeah. Look, it's, it's
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super, super important as we get bigger to
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have competent and caring management team.
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You know, the owners, we can't do everything ourselves.
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We try to, often, too often, right?
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And we, we don't build a sc- build a scalable business because we c- become the
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bottleneck. So as we start to
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increase in size and volume, we start to need people to help us
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manage the team, especially in the field.
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And,
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you know, I'd like to start the whole thing, Larry, with a painful story from you
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and I. We had our best technician, and, he was an awesome
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guy, and we felt very...
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I think we felt like we owed him something in a way 'cause he was so loyal and, and
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helped us get our business off the ground.
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So when it came time for us to meet our first
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kind of field manager, service manager, we felt
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that it was the right thing to do to put, give him the opportunity to do
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that. Well, being new to this, we
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didn't train him for that. We didn't really think too much about his
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personality and how that might affect his ability to do the
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job or, or didn't give him any training on how to lead or
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manage people. And we threw him in there and said, "You're the boss." And he
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was all excited 'cause he got a new title and, you know, some more
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money. And it blew up in our face
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very, very very quickly because, in retrospect,
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we were doing that out of a sense of loyalty, not out of a sense of is he
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a good fit for this job. And I didn't train him.
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I just threw him in. Just like, "Yep, I got things to
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do. Go get them, tiger. Make it happen,right?"
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And
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then what happened was he wasn't the right person for the job, so he's miserable,
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and he doesn't know what to do because I haven't trained him, and the team's
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miserable because they're not being led well.
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And next thing you know, you run the risk of ruining your culture,
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which you and I put a lot of time and energy and effort into.
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And now I've taken my absolute best technician, and they're
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miserable, and I'm gonna have to let them go from that position.
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And as probably everybody kind of knows here, once you
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have moved up-
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You don't move back
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... it's very str- y- you don't move back, right?
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And, and to his credit, he stuck with us.
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He didn't, after we moved him back to being a tech, he did
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not quit, but it was never the same again.
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The level of loyalty, the level of commitment from him, he was
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hurt, and, and we were too. And
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I'm sure that we're not the only person on this Facebook Live that's had this
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happen, right? Like, this is common.
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And, so you and I, we might've made that
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mistake one more time, one more time, and then we figured it out, right?
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So not, not the quickest learners, but-
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Two times
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... we had to start-
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I wouldn't say though
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... we had to start figuring out
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how do we do this the right way, right?
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So
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what we started doing is we leaned on DiSC, right? Larry and I used...
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We, we learned the, the t- the tool of DiSC for, you know...
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Look, you could use DiSC, you could use Culture Index, you could use Wonderlic.
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I mean, there's M- Myers-Briggs. There's a whole bunch of them.
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We chose DiSC. And the first thing we had to
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overcome was the classic mistake of putting the wrong person on the
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wrong seat on the bus, right, which is what we had done twice.
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And so now we were, like, identifying what type of person is
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a good service manager. What traits do they need?
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What, what kind of comes naturally, and is it within their
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skillset to do? So that the first thing we started
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doing is putting a job description together that also had a
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component of how their wiring had to be.
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The next thing we started to do was create a training
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program for a new manager, right? And we're gonna tr- start that training
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program before they become a new manager so that they can
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step into that job having at least a, a
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chance of succeeding, right? And too many of us don't do that.
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Like, we just throw them in and go, "Good luck.
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I hope you, I hope you know how to swim," right?
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"We just threw you in the deep end." So
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what, what I did
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was
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I went and bought a whole bunch of copies of John Maxwell's Leadership Gold,
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which I love that book for home service. It's, it's short chapters.
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They're like five or six pages, right?
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It's got like 26 chapters, if my memory is correct.
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So I could teach a small lesson over a period of time each
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week. And I just, I just created like
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a leadership academy, and I said to everybody in the company,
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"Hey, anybody that wants to become a manager here is gonna have to go through
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this program." Right? "So I'll be here every Wednesday night from," I can't
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remember, "5:30 to 6:30," or something like that, "after
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work." I said, "I'll give you a book.
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This is not mandatory. If anybody doesn't wanna come or be a manager,
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that's totally fine."And, you know, it's gonna be on your own
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time and your own dime. Now, granted, you gotta check to see if that's legal in
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your state or whatever, but, like, my whole thing was you have to show me
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that you're invested
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in yourself enough to grow. Right?
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So it was really interesting. So we had, I don't know, 20 people
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in the class probably that thought they would... wanted to be manager.
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And as we started to have these small discussions, that I'm only
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donating an hour a week of my time, right?
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But I'm teaching and kinda trying to weed out who are the people
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who actually could be managers here.
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And it was so interesting because they hadn't had the
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job yet, and all of a sudden I'm getting people coming in my office going,
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"Hey, boss, I don't think I wanna be a manager.
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Can I just stop going to the Wednesday night class and go back in my truck?
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'Cause I think that's where I'd be best suited." Absolutely.
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No problem, right? I just circumvented losing
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somebody.
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Best... That's made one guy. Yeah.
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Right. Yeah. I... Yeah, it cost me, you know, $10,
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right? And it, not all the heartache of trying to put you in early.
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And what was so interesting was
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the people who tended to be my best technicians were the ones saying, "I don't
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think I wanna be the manager. I don't think that's gonna make me happy."
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And then some of the people who I were ki- I was kinda like, yeah, you know,
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maybe not the greatest tech I've ever had, but guess what?
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As soon as we started leadership training, they were the ones who were getting it.
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They were the ones who were like, "I wanna lead people.
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I wanna do this." And that
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one thing that we did, which I did for years, it just...
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I just kept repeating it. As the book would end, I'd start it again.
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And, that created an entire group of
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people who ended up becoming our management team.
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And, it was a great way to weed them out without
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losing people. Just we all know, once you have somebody,
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especially someone you like, who's done an awesome job for you, the last thing you
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wanna do is put them in the wrong position and then lose, you
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know? The person that I was talking about earlier, been with us for years.
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He was, like, amazing. We didn't wanna lose that guy,
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right? So yeah, the classic mistake that I think most of us make is
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we just throw them in the deep end of the pool and expect them to know how to
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swim.
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Larry?
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I think part of,
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two things. You gotta be able... You gotta add time
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into training somebody. You promote someone to a manager doesn't mean...
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It takes sometimes more training than for a technician, because you can have a
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built-in system. You do that over and over.
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Training management is something different, and you training leadership is not as
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easy. Granted, you can share books and send them away to school, but there's
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nuance 'cause you have to work with them.
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Yeah.
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And also... Go ahead.
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No, no. You go ahead. Go ahead. Finish your thought.
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No, that's, that's was something, the class that you had
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when you were trying to show people they could be managers, some of the
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guys that said they're not gonna be good at it, Cole,
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Jaime, years later they started their own
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company because they learned from that book and the things that we
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taught them over here. They weren't ready at that point in time, but they would've
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been better... ready for it in the future.
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So you're planting seeds
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by introducing these concepts to your team.
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Yeah.
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And that makes a big difference.
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Yeah. The, the, the other thing that I think about when I think of that
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is just I have a friend who is a
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high-level executive at a Fortune
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50 company, right? Huge company. And
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he and I were riding a chairlift skiing one day, and we were talking about managing
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people, and he manages lots of people.
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And he said, "Eric, my career took off the day that I realized that my job was to
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train people. That wasn't an interruption to my real job.
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My real job was training people," right?
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Yeah.
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So he just recognized that, like, you know, we all have it.
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You know, like, I see Jordan's here.
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Jordan walks into my office and is like, "Hey, hey, Eric.
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I need to know how to do this," and right. And I'm like, "Oh, man, I'm...
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You're interrupting what I'm doing so I could train you," right?
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But the reality is my job as a leader
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or an owner is to train, you know, Jordan or
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Larry or Christie or whomever, right? Or...
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And
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the sooner that we can all get our head around that we have to leave, like Larry
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said, a certain percentage of our work time to
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training, the faster we get better, right?
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Because-
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Yeah
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... what's the alternative? We keep going through people.
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Well, that's super time-consuming too, and it's more costly.
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So also-
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Yeah
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... you're training the people to do your tasks.
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If they're management-
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Right
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... in their position, they're taking some of the tasks you would
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expect-
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Yeah
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... you know, taking some-
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Look, I mean, uh-
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... of the work off of your plate.
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We, we had three main managers. We had a cleaning department manager, a restoration
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manager, and an office manager. If you added the amount of
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time I spent with those three people over the years to get them
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to just be able to run on their own, like, you'd be like, "Wow, that's a lot of
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time." But as soon as we got there, or even some version of
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that, they're saving me time every single day.
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You know, I had to front load my effort to get all the
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ease later on. And sadly, I think a
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lot of us
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don't do that. We just always find a reason to be busy,
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or that we're too busy to train, right?
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So yeah, I think part of it's just our wiring too as entrepreneurs.
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We just wanna go, go, go, go, go.
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Yeah.
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And, you know, what's the saying, Larry?
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Slow is smooth and smooth is fast,
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right? I'd rather slow down-
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And you start slowing down, everything goes better
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... do it right. Yeah. So, yeah, I think having some sort of
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internal training program is pretty, pretty crucial.
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Um, you know, some of the books that I like, like I said, Leadership
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Gold, anything by Zig ZiglarUh, Dane
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Ramsey has EntreLeadership. Great book, right?
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Howard Partridge has the Five Secrets of Phenomenal Business.
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Awesome book for this, too, right?
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Um, and then, you know, obviously you can go on YouTube or
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whatever. There's all kinds... There's no shortage of, of training.
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Shameless plug, we have service manager leadership training videos
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at Super Tech University on- once a week for
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somewhere between five and 10 minutes to go over a lot of the same lessons that I
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was giving with our team live. Um, I like to think those
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are good, Larry, so.
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Yeah.
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And, you know-
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No, they are good
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... I mean, look, I, I lived it. I've been in home services since I was
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15, starting as a technician, and I was a service manager for many, many
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years, and then an owner. So, like, if nothing else, I've walked the
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walk. Doesn't work.
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Yeah.
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I know, I know what the guys are up against, coming both from management
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and from the technicians. 'Cause that's the thing with a service manager, that
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person has to be willing
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to kinda be the bad guy in both directions, right?
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They're getting in trouble with the owners 'cause it's not going perfectly, and
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then the technicians feel like they're getting thrown under the bu- Like, the
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service manager's stuck in the middle.
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It's a little bit of a thankless job, and that person has to be trained to
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understand that that's their role, right?
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Their role is the buffer
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between the office and the field in, in many ways, right?
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So,
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you know, Larry, we, we can... I got about five minutes before I have
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to go. You, I, you can keep going, obviously-
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Yeah
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... with Q&A or whatever. But, like, I think, I think
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one, if I was gonna start from scratch, the first thing I would
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do is try to identify who I think
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has potential, using some tool, like DISC or something, who has the
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potential to be a manager. And now I'm gonna start,
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whether it's having the class or having some one-on-one time or
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whatever, I'm gonna start investing in that person to see if they might want
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to start moving up. And then I'm gonna start some formal training.
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And then, obviously, as a, a manager or an owner or
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whatever, then we have to start blocking off portions of our
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calendar to do this, right? And like,
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that's, depends on the size of your business, too, how, how easy that is to
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do. But maybe having that person ride along with you
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a lot of the time, and you're walking them through, "This is how I do this.
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This is how I talk to a client. This is how I talk to a vendor,"
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right? And then, you know, if you have more time and maybe a little bigger company,
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then you can actually do that. You know, whether it's a digital version or
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whatever, you can create a training program for that, so.
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Thank you for listening to the Blue Collar Nation podcast.
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For more information about Eric and Larry and Super Tech
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University, please visit us at
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supertechu.com. That is
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supertechu, the letter U, .com.